In his insightful book, 'The Future of Work: Managing in the Age of AI,' Nicos Rossides offers a comprehensive exploration of how artificial intelligence is transforming the workplace and redefining the essence of work itself. This book takes the reader on a journey from the earliest forms of human labor to a future where AI's influence permeates every aspect of economic activity. Rossides meticulously examines the shift from rigid job structures to a new era where adaptability and fluidity in skills and workflows are paramount.
The book confronts the profound implications of AI's dominant role, prompting a reassessment of the meaning and purpose of work in our lives. Rossides doesn't just analyze these shifts; he provides a roadmap for managers and leaders to navigate this new terrain. He advocates for a strategic integration of AI, emphasizing sustainability, ethical practices, and a human-centric approach.
Beyond just managerial strategies, Rossides calls for a fundamental rethinking of our work-life priorities, encouraging a pursuit of fulfillment that transcends traditional career aspirations. This expanded focus includes a critical examination of how AI can augment human capabilities while preserving core values that enrich both our professional and personal lives.
Rich in research and filled with practical advice, 'The Future of Work: Managing in the Age of AI' is an essential guide for anyone looking to understand and thrive in this new era. It's a compelling read for business leaders, managers, and professionals who aspire to create workplaces that balance technological advancement with the enduring principles of human dignity and collective well-being.
"A
forward-thinking examination of how digital technologies, particularly Al, are
transforming work. Nicos Rossides draws on an impressive grasp of historical
context, contemporary challenges, and the latest research to provide leaders
and managers with prescient insights and sage advice on navigating this new
world. He skillfully explores opportunities and risks, providing actionable
strategies rooted in ethics and social responsibility. Technology is not
neutral; it co-shapes human systems." - Norberto Patrignani, Politecnico
di Torino; Expert on Al Ethics for the European Commission; Author of '7he
Ethics of Clinical Risk in Innovative Medical Technologies" and '7he
Robotics Divide: A New Frontier in the 21st Century!"
"In an era where the future of work is shaped by rapid technological
progress and other megatrends, this book emerges as a crucial resource. It
navigates us through emerging opportunities and challenges with insight and
foresight. Nicos Rossides addresses the key forces at play, and how they impact
organizational management. Essential reading for leaders, policymakers, and
anyone invested in the future of work and our world." - Bud Taylor,
Management Consultant and Author of "Customer Driven Change."
ABOUT THE AUTHOR
Dr. Nicos Rossides is a seasoned CEO, respected management consultant, and startup coach. His career spans academia as well as industry, where he has held leadership roles in global corporations, marketing insights agencies, and academic incubators.
He is recognized for his expertise in combining academic rigor with managerial relevance and for setting up successful entrepreneurial ventures. Dr. Rossides co-owns MASMI Research Group, a marketing insights agency with a network of offices across Central and Eastern Europe, as well as the Middle East. He also co-founded DMR, a digital marketing insights agency based in London, and currently serves as the Chairman of its Advisory Board.
As the CEO of CREF Business Ventures, an incubator associated with The Cyprus Institute, Dr. Rossides mentors and guides founders of academic spinoffs, assisting them in crafting and implementing effective go-to-market strategies.
Dr. Rossides has a long history in senior management roles. He honed his leadership skills at several global organizations, including Medochemie, a global pharmaceutical company, and Synovate, a top-four global marketing insights firm, where he served as CEO for EMEA & Global Solutions. Earlier, his extended tenure as MEMRB International’s CEO spanned nearly two decades before it was acquired by Synovate.
He started his academic journey in the United States as a Fulbright scholar, earning both his Bachelor's and Master's degrees. He then attended Japan's prestigious Kyoto University, where he received his Doctor of Engineering degree in Urban Planning, and continued in postdoctoral and teaching capacities. After transitioning to his professional career, he engaged deeply in marketing insights, a career that spanned over 25 years. Before assuming his first international CEO role, he received his senior management training at MIT's Sloan School.
Dr. Rossides' most recent books are “The Future of Work: Managing in the Age of AI,” Eureka to Market: A Guide for Academic Startups,” and "Engaging the Workforce: The Grand Management Challenge of the 21st Century," published by Routledge/Taylor & Francis in 2023. This work offers a unique perspective on the modern challenges of management, especially focused on effective engagement strategies. He has also authored "Exploring Japanese Culture: Not Inscrutable After All" (Matador, 2020).
Dr. Rossides is currently visiting professor of management at Minjiang University in China.
